Hidden in Plain Sight

Visual identity, Website, Leaflet, Poster

Chris is a Blue Badge Tour Guide and needed his business to visually come alive. The whole identity is based on maps of London from the early 1900's, this inspired the colour palette and the font choice. Adding 'scribbles' and 'ripped pieces of paper' throughout the website and identity supports this idea of finding your way on a map.

www.hipstours.com

  • Hidden in Plain Sight - Visual identity, Website, Leaflet, Poster
  • Hidden in Plain Sight - Visual identity, Website, Leaflet, Poster
  • Hidden in Plain Sight - Visual identity, Website, Leaflet, Poster
  • Hidden in Plain Sight - Visual identity, Website, Leaflet, Poster